In-Depth Guides
Artist Guide to Chart Reporting
Learn how to sell music directly in your Shopify with automatic built-in reporting for Billboard, OCC, and ARIA.
Artist Guide to Launching a Fan Club
Discover how to create a fan club and turn your fans and followers into paying members. Stay in the spotlight and engage with your audience.
Introduction to Live Streaming
Start livestreaming on Shopify and host ticketed, free, or sponsored live-shopping events directly on your store.
Creator's Guide to Launching a Membership
Build loyalty, reward fans, and sell more. From private communities to ticket pre-sales and exclusive, fan-only merch – reward, monetize, and engage your top fans with Fan Clubs hosted directly through your Shopify store.
Intro to Web3, Tokengating, & Digital Collectibles
Learn how to drive traffic to your store with Digital Collectibles / NFTs that unlock exclusive content and commerce experiences for your closest fans. (edited)
From the Blog
The Genius of Ye's Direct-to-Fan Playbook
Looking to activate your fans like Ye does? Learn the specific strategies he uses on his Shopify store - from live events to limited-time offers - to build loyalty and turn supporters into buyers.
Top Artists Use This Strategy to Build a Loyal Fanbase
The secret to nurturing loyal superfans without burnout? Exclusive content. Learn proven strategies top artists use to engage VIPs by repurposing their content creatively. Fan-first approaches to b...
Why Artists Need to Go Direct to Fan (and How to Do It)
Ditch third-party platforms and start building a direct relationship with your fans. Learn why owning your audience is essential for long-term success in the music industry and how a direct-to-fan ...